Karen Kelvie

Karen KelvieKaren KelvieKaren Kelvie
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    • Home
    • Portfolio
      • Branding
      • Technical Datasheets
      • Technical Whitepaper
      • Technical Case Study
      • Industry Specification
      • NPO Assets
      • Technical Newsletters
      • Presentations
    • Contact Me

Karen Kelvie

Karen KelvieKaren KelvieKaren Kelvie
  • Home
  • Portfolio
    • Branding
    • Technical Datasheets
    • Technical Whitepaper
    • Technical Case Study
    • Industry Specification
    • NPO Assets
    • Technical Newsletters
    • Presentations
  • Contact Me

Technical Case Study

This case study shows how I create assets that can serve multiple markets. Instead of simply creating a case study to advance sales to financial institutions in India, I wrote the study to appeal to organizations that need to prove compliance so that the case study would be applicable to organizations worldwide -- beyond both India and the finance industry.


I introduced the concept of complying with security regulations as a competitive edge so that prospects will see value in licensing the product sooner -- and they can present the opportunity to their organization's board to justify funds to license the product in the near term.


 I present information in a manner designed to leave the reader feeling extra brilliant. We all want to return to environments where we feel especially brilliant.

IIFL_cs_v6 (pdf)

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